Volvo Construction Equipment (Volvo CE) is launching Volvo Group’s first machine retail e-commerce tool. The online portal will give customers the opportunity to get in line for the first time to prebook one of Volvo’s new electric compact machines.
Melker Jernberg, Volvo CE President, says, “We are always looking for ways to improve the customer experience, streamline our processes and make use of new technologies. So what better time to announce an innovative new sales platform than with the market launch of our electric machines. We look forward to hearing what our customers think.”
Expanding the costumers base
By registering on the pre-booking tool, which opens today across the key markets of France, Germany, Great Britain, The Netherlands and Norway, and will be expanded to other markets in the near future, customers are reserving a place in the production queue for the electric machines. After, customers will be alerted if they have been selected to place an actual order for the machines, set to hit the market in the summer.
Built to expand the opportunities for customers to buy one of these machines and to broaden the way these machines are used by customers, the online portal is being handled in collaboration with local dealers. Volvo Financial Services, the global financial services provider for the Volvo Group, supports the purchase of these electric machines by offering flexible finance solutions.
Electromobility awareness campaign
Volvo CE is marking its first commercial electric offering with the launch of an electromobility awareness-raising campaign this week, which highlights the technology’s many societal benefits. The Add Silence campaign centres around one of the most significant – and sometimes overlooked – advantages of electric construction machines: a reduction in damaging noise pollution.
Melker Jernberg says, “When talking about harmful emissions, it’s easy to focus on CO2 alone. But research shows that noise is equally important. We need to make concerted efforts to tackle both of these emissions if we want to build a more sustainable tomorrow.”
Source: Volvo CE