Cascade Becomes the Exclusive Distributor of KOOI Products in Australia

Cascade Corporation and Meijer Handling Solutions, following the success of the Cascade-KOOI joint venture in North America and the distribution agreement throughout the Asia-Pacific region, are expanding their cooperative endeavors by entering into a distribution agreement for Meijer’s KOOI line of products in Australia, effective January 1st, 2021.

Source: Cascade

Michael Slobe, General Manager of Cascade Australia, says:

“We’re excited to deliver the value of KOOI products to the Australian market. Given the success of Cascade-KOOI in other regions, we look forward to providing these options to our customers here. We think forklift operators throughout the supply chain will find them to be effective, worthwhile tools to have.”

Cascade boasts a strong, local presence in Australia that provides customers with a wide range of materials handling solutions. Through this distribution agreement, Cascade Australia will be able to further expand on their portfolio of products they provide to their customers. Meijer’s KOOI product offerings include the well-known KOOI Reachforks for double-deep racking (hydraulic and manual versions), Rollerforks for slip sheet and pallet handling, Single Height Shift System, Mast Height Extension systems and several other value-oriented offerings.

These innovative, productivity-enhancing solutions are an easy way to add extra functionality to a forklift and increase efficiency in a wide range of applications, including logistics, warehousing, and more. Folkert de Graaf, International Sales and Marketing Manager of Meijer Handling Solutions, says:

“This expansion in distribution is a great opportunity for customers throughout Australia. With Cascade’s extensive distribution capability, we’ll be able to connect more people with the solutions they need for their particular application.”

Existing distribution agreements in the Asia-Pacific region between Cascade and Meijer include Cascade’s locations in China, South Korea, Japan, India, and New Zealand. Customers in these regions can reach out to their Cascade sales representative as a point of contact for products and information.

Source: Cascade

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